Digital Marketing Information

How to add Google Analytics to Tumblr:-

How To Add Google Analytics To Your Website:-

Difference between panda and penguin updates:-

1.Google Panda targets duplicate contents and making content fresh.The main objective was to make quality sites rank better.

2. Google Penguin is the updates for only for targeting spamming sites which ranks through black hat techniques and having low quality back links.

google-panda-vs-penguin

Search Engine Graph:-

seo

Periodic-Table-of-SEO:-

Periodic-Table-of-SEO

This video for Seo Tips And Define for Seo Technique-

Search Engine Optimization Video’s Tutorial Guide-

Define Meta tags-

Meta tags are a best way for webmasters to provide search engines with information about their sites. (They) may be used to offer statistics to all forms of clients, and every gadget techniques best the meta tags they understand and ignores the rest. (They) are added to the <head> part of your HTML page.

Do Meta Tags Help SEO-

Ranking in Google these days is more to do with RELEVANCE, REPUTATION and POPULARITY than meta tag optimisation, but meta tags, when used properly can still be useful in a number of areas out with just ranking pages.

What Are The Important Meta tags-

description

keyword

robots

Define Backlink-

Backlink, which are sometimes called inbound links, are incoming links to a web page or the entire website.

Dofollow vs nofollow backlinks

Nofollow link-

If you always wonder what does nofollow mean then probably here is the answer of it, it’s a link is set as nofollow, it means Google bot won’t crawl the link and won’t pass any link juice.

Ex- <a href= http://www.example1.com&nbsp; rel=”nofollow”>Example1</a>

Dofollow link-

Dofollow link passes link juice and they definitely help you much, in order to achieve good page rank. As it instructs search engine spiders to follow this link.

Ex- <a href = http://www.example3.org&nbsp; rel=”external”>Example3</a>

Sites-

blinklist.com
blogmarks.net
blogospherenews.com
bookmarkplace.com
cloudytags.com

 Crawling-.1-Crawling is the process performed by search engine crawler, when searching for relevant websites on the index.

2-Crawling is also known as spider or google bot. it visit on the web pages and check that everything is ok in the site if it find duplicacy it removes that page or site.

3-Crawling process is a final process of through which Google gives final results for your website or blog.

Index-Websites are placed in Search Engine Result Pages(SERP) with particular ranking by search engines. It is called “Index”.

Cache– Search Engines bots are visit website Sitemap or pages for index in Result pages. It is called “Cache”.

Robots.txt– Robots.txt is a text (not html) file you put on your site to tell search robots which pages you would like them not to visit. Robots.txt is by no means mandatory for search engines but generally search engines obey what they are asked not to do. Its Robots.txt..

Create Robots.txt:-

User-agent: Mediapartners-Google
Disallow: 
User-agent: *
Disallow: /search
Allow: /

Web site owners use the /robots.txt file to give instructions about their site to web robots; this is called The Robots Exclusion Protocol. The “User-agent: *” means this section applies to all robots. The “Disallow: /” tells the robot that it should not visit any pages on the site.

Difference between Press release and Article :-

Press Release (News) is a way to provide information about new product or services which your company lunched recently in market.press release must be written by third party. and Articles is a method which is used to discuss about any specific topic,article is written by yourself…..
SEO :- Searching Engine Optimization
SEM :- Searching Engine Marketing
PPC :- Pay Per Click
SMO:- Social Meida Optimization
SMM:- Social Media Marketing
SEA :- Searching Engine Advertisement

Page Rank:-
Fb:-9
g+:-9
Twitter:-10
Linkdin:-9
raddit:-9

SEO Google Updates – 

Penguin Update

Update 1-Going live today, Google says the “Penguin Update” will impact about 3% of search queries.

Update  2-Google has just pushed out the first update to its recent webspam-fighting Penguin algorithm. Let’s call it Penguin 2.
Update 3-Google is launching the latest “data refresh” of its Penguin spam-fighting algorithm today and that it will affect searches across multiple languages.Including the original Penguin algorithm launch in late April, this is the third update, so we’re calling it Penguin 3 and avoiding the previous 1.1, 1.2, etc
Update 4-Penguin 4 has a twist. It contains Penguin 2.0 technology under the hood, which Google says is a new generation of tech that should better stop spam.

Update 5-The fifth confirmed release of Google’s “Penguin” spam fighting algorithm is live. That makes it Penguin 5 by our count. But since this Penguin update is using a slightly improved version of Google’s “Penguin 2″ second-generation technology, Google itself is calling it “Penguin 2.1.”..

Google Penguin 2.0 Update:(22-05-2013)

Google Penguin 2.0 Update focus on the web sites that follows link farming methods and poor inter/cross linking strategy. The websites that are getting irrelevant Backlinks is the main target in this update. Matt Cutt announced that 2.3% of English-US queries were affected in this update, not only English queries but other languages also. Hundreds and thousands of web sites were affected in this update. Its google penguin 2.0 and Matt cutt..

google-penguin-2.0

Panda Update-

Google Panda was built through an algorithm update that used artificial intelligence in a more sophisticated and scalable way than previously possible. Human quality testers rated thousands of websites based on measures of quality, including design, trustworthiness, speed and whether or not they would return to the website.

  • Low quality Content
  • Anger text optimization

Hummingbird Update-

The Hummingbird is an entirely new algorithm. It approaches search engine queries in a brand new and intelligent way utilizing new technology combined with older features of the existing algorithms. It is named for the speed and accuracy of the tiny bird.

Hummingbird is a great move for search results and could be a great way for websites to gain more visibility if they focus on the user and the content first..

hmi

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